Kyle Marks Design - 5K Fun Run

ABOUT

CONTACT

BLOG

WORK B+A Wedding Weight Warriors Cap City Culture Camellia Dance Festival Chromatic Magazine 5K Fun Run Phlagleblast University Union Gallery NCN Church Planting Doug Benson Mile High Climb Unique Hoodie Freedom Poster Portfolio Review Show One Nation Print Knock Knock Poster Candy Monster Paul Rand Print Go Solar Various Logos Battle of the Bands

B+A Wedding

Weight Warriors

Cap City Culture

Camellia Dance Festival

Chromatic Magazine

5K Fun Run

Phlagleblast

University Union Gallery

NCN Church Planting

Doug Benson

Mile High Climb

Unique Hoodie

Freedom Poster

Portfolio Review Show

One Nation Print

Knock Knock Poster

Candy Monster

Paul Rand Print

Go Solar

Various Logos

Battle of the Bands

The 5K Fun Run at Sacramento State University is an event for everyone. The purpose of the event is to promote wellness and campus involvement more than anything, so it made sense to create a collage of icons that represent healthy living, exercise, and the season of Spring. The goal of the promotional campaign was to attract all audiences (not just competitive runners). The tortoise wearing the rabbit ears seemed to illustrate this wonderfully while reinforcing the playfulness of the rest of the campaign and reminding us all of a familiar childhood story.

Dont be alarmed by the lack of sound — this video was produced to be displayed on silent screens.